A Summary of Parking Changes & Options In the Downtown Mall Area
As the city continues efforts to implement its Parking Action Plan, a variety of changes to parking for the Downtown Mall area are planned to begin this fall. The objectives of these changes are as follows:
- Improve the availability and predictability of finding parking. The On-Street Meter Pilot is specifically planned to make it easier to find available parking on-street by increasing space turnover. The higher cost differential of parking on-street is designed to deter all day parking on-street.
- Improve business activity on the Downtown Mall. The City will review tax receipts and other indicators to help gauge changes in business activity in the area.
- Create a parking revenue source, separate from the General Fund of the City, which will be used to increase and maintain parking facilities and may be dedicated for Mall improvements and promotions.
On-Street Meter Pilot
Effective Tuesday, September 5, 2017 a Pilot Program to operate parking meters on-street in a twelve block area bounded on the north by Market Street between East 7th Street and Old Preston and on the south by Water Street between East 5th Street and West 2nd Street. The area encompasses 105 parking spaces that will require payment at a rate of $1.80 per hour between 8:00 AM and 8:00 PM, Monday through Saturday. Parking will remain free on Sundays. Parking will also be free at all spaces marked reserved for the disabled. The Pilot program is scheduled to run through March 5, 2018. A mix of more traditional single space parking meters and multi-space pay stations will be installed. All the meters will accept credit cards and debit cards as well as nickels, dimes and quarters. None of the meters will make change for cash deposits. The parking spaces in this area are currently a mix of spaces restricted to a maximum of 2 hours, Loading Zones and Disabled Spaces. The current space restrictions will remain unchanged for the Pilot, but data will be gathered to determine if any of the restrictions should be changed.
Market Street Garage
The current hourly rate to park in the City owned garage on East Market Street is $2.50 per hour. During the On-Street Meter Pilot the rates will be reduced to $1.50 per hour with the first hour free. The hours requiring payment will be unchanged at 6:00 AM until Midnight, Monday through Wednesday, 6:00 AM until 1:00 AM, Thursday through Saturday and Noon until 10:00 PM on Sunday. The garage is accessible 24 hours a day and a parked vehicle may be retrieved at any time.
All Day Parking Options
There is currently a hold on offering new monthly parking permits in the Market Street Garage. As an alternative option, a new all-day parking voucher will be offered during the Meter Pilot. A voucher will allow anyone to park as long as they want after 6:00 AM until 6:00 AM the following day for a flat rate of $6.50. The vouchers will be available at the Lanier Parking office at 108 5th St NE between 8:00 AM and 5:00 PM, Monday through Friday. When a voucher is presented at the garage cashier booth the maximum cost of all-day parking will be $6.50. It is hoped Downtown Mall employers will distribute the vouchers to their employees and share the cost at some percentage. No payment is required in advance for the vouchers. Employers who choose to share the cost of parking will be billed monthly in arrears for all redeemed vouchers.
In addition, the City is now offering free all-day parking at the Park & Ride lot located at 1505 Avon Street Extended. There is space available for up to 100 cars and the lot is open 24 hours a day. It is served by the CAT #2 bus route with a shelter at the front of the lot. The #2 route operates every half hour from 6:42 AM until 11:42 PM, Monday through Saturday and from 7:42 AM until 5:42 PM on Sunday. A monthly bus pass is $22.00.
The 7th St parking lot on East Market St currently has 63 spaces available for free on a first come first served basis after 5:00 PM on Friday until Midnight on Sunday. During the Pilot the lot will be available every evening during the week after 5:00 PM as well as on the weekends.
How Will the Parking Changes Be Evaluated?
Historical data on the utilization of on-street parking spaces may be compared with new data collected during the Pilot to gauge changes in parking availability and turnover. A customer survey will be conducted to gauge business customer, owner and employee satisfaction with the changes. The survey will also provide feedback on customer preference and ease of use of the two alternative parking meter systems (single space versus multi-space). Utilization of the Market Street Garage, 7th St Lot and Avon Street Park & Ride will be tracked. Use of the all-day parking voucher will also be tracked. Sales tax and business tax data will be compared to prior year data for each month of the Pilot.
For more information on any of these items please contact Rick Siebert at 970-3030 or firstname.lastname@example.org
The 2015 Parking Study and On-street Parking Pricing Pilot reports can be found below.
The Parking Action Plan can be found HERE.
A series of frequently asked questions and answers can be found HERE.
2016 PARKING METER PILOT PROGRAM
Following the completion of the 2015 Parking Study, City Council directed staff and the consultant to move forward with an implementation plan for a pilot on-street metering program. The plan outlines the details along with specific recommendations for the City.
To see the plan, CLICK HERE.
PARKING STUDY 2015
In 2015, the City of Charlottesville engaged Nelson Nygaard, an internationally recognized transportation consultant, to update parking inventory and utilization rates in and around downtown Charlottesville and in the University Corner area. The data, along with significant stakeholder feedback, has been gathered, processed, and formulated into a final report and a series of recommendations.
To see the 2015 Parking Study, CLICK HERE.
2008 Parking Study by Martin Alexiou Bryson, CLICK HERE.
2000 Parking Master Plan by Rich and Associates, Inc., CLICK HERE.
2000 Addendum to the Parking Master Plan by Rich and Associates, Inc., CLICK HERE.
1986 Parking Study of the Central City Area by Wilbur Smith and Associates, CLICK HERE.